ABOUT FRIENDLY POWERSPORTS — SLIDELL’S POWERSPORTS DEALER SINCE 1997

Our Story — 29 Years on the Northshore

1997 to Now: A Dealership Built on Staying 

Friendly PowerSports was founded in Slidell in 1997 with a straightforward premise: the Northshore deserved a real powersports dealer. Not a franchise appendage of a New Orleans metro group. Not a single-brand shop with limited selection. A genuine, multi-brand, full-service dealership that treated the communities north of Lake Pontchartrain as a market worth building for — not just a suburb worth servicing when it was convenient. 

The Northshore in 1997 was a different place than it is today. St. Tammany Parish was growing, but the powersports retail infrastructure hadn’t kept pace with the population. Riders from Mandeville, Covington, Madisonville, and Slidell were making the drive across the Causeway for machines that should have been available on their side of the lake. Friendly PowerSports was the answer to that gap — and the answer held. 

Through nearly three decades, we’ve watched the Northshore grow into one of the most economically dynamic regions in Louisiana. We’ve seen subdivisions go up in Madisonville, Abita Springs boom as a destination, Covington establish itself as the commercial heart of St. Tammany, and the communities north of I-12 — Folsom, Bush, Lacombe — deepen their identity as working and recreational land that demands real powersports capability. We’ve been here for all of it. 

We’ve also been here through the hard years. Katrina in 2005 tested every business on the Northshore and on the Gulf Coast in ways that are still felt nearly two decades later. The recovery was long, the rebuild was difficult, and the powersports market — like everything else — had to find its footing again. We stayed, rebuilt alongside our customers, and came out of it with relationships that couldn’t have been built any other way. The customers who rode with us through those years are still riding with us today. Their kids are buying machines here now. 

That continuity — 29 years of it — is the credential no new dealer can replicate. It’s not something we advertise as aggressively as we should, because it feels like it should be obvious. But it’s the foundation of everything else we do. 

The Northshore Is Our Home — Not Our Market

There’s a difference. It matters. 

The Causeway Bridge is a physical dividing line that shapes how Northshore residents think about commerce in ways that outsiders often underestimate. Most Northshore families don’t cross the lake for routine shopping. They don’t need to — and after 29 years of building the retail and service infrastructure on this side, they’re right not to. What’s available in Mandeville, Covington, and Slidell serves the community’s needs without the bridge toll, the traffic, and the 45-minute commitment each direction. 

Baton Rouge dealers cover their market. New Orleans dealers cover theirs. Friendly PowerSports is the Northshore’s dealer — and that geography isn’t accidental. We chose to be here because we understood that riders in Abita Springs, Madisonville, and Folsom weren’t looking to drive an hour each way for a powersports dealer any more than they were for a grocery store. They wanted one that was genuinely theirs. 

That’s what “Friendly” means in practice. It’s not a tone. It’s a location commitment. We’re here, we’ve been here, and we’re not going anywhere. 

The communities we serve — and have served for nearly three decades — stretch across every corner of the Northshore and into the Mississippi Gulf Coast. Mandeville, Covington, Madisonville, Abita Springs, Lacombe, Slidell, Pearl River, Folsom, Bush, Franklinton, Bogalusa. And increasingly: Picayune, Poplarville, Waveland, Bay St. Louis, Pearlington, and Pearl River County, Mississippi — communities that recognized what we recognized decades ago: a multi-brand authorized powersports dealer with real inventory and real service doesn’t have to be far away if you know where to look. For the Mississippi Gulf Coast, that dealer is 20–45 minutes across the state line. We’re here for that community too. 

What 29 Years Teaches You

Things you can’t learn quickly. 

Twenty-nine years in one market teaches you things that no amount of industry training can substitute for. It teaches you what Northshore riders actually need from a machine versus what they think they want. It teaches you that a Polaris Ranger doing property work in Folsom has different demands than a Ranger being used recreationally in Covington — same machine, different customers, different conversations. It teaches you that a first-time buyer who buys right and has a good experience becomes a lifetime customer who brings their family. And it teaches you that a customer who gets burned once rarely comes back — and tells everyone they know. 

Our inventory reflects what the Northshore and Gulf Coast actually buy. Our service department is staffed by technicians who have been working on these machines in these conditions — Louisiana humidity, Gulf Coast heat, bottomland mud, and the kind of sustained hard use that property owners and hunters put on working machines — for years. When a customer brings in a Kawasaki MULE that’s been working a camp property in St. Tammany Parish for five seasons, our service team doesn’t need to look up what it’s been through. They’ve seen it before. 

That institutional knowledge lives in the people who work here. It’s the part of Friendly PowerSports that 330 units of inventory and four authorized brand credentials don’t fully capture but that every experienced powersports customer recognizes the moment they walk through the door. 

The Friendly Way — Our Four Commitments 

The Friendly Way isn’t a marketing tagline. It’s the operating standard we’ve held ourselves to since 1997, and the reason customers who bought their first machine here come back for their fourth.

Friendly Sales — Transparent Pricing. No Games.

The powersports buying experience has a reputation problem that predates us and isn’t our doing — but it’s our responsibility to solve for every customer who walks through our door. Prices that change at the desk. Add-on packages buried in finance paperwork. Payments that don’t match what was discussed on the floor. These are industry problems. They’re not Friendly problems. 

Every vehicle listing at Friendly PowerSports shows the complete pricing breakdown before you visit: MSRP, any factory rebates currently available, freight, prep, documentation fee, and our Friendly Discount — all itemized, all visible, all honest. The Friendly Price on the listing is the price at the desk, plus tax, title, and registration. That’s the entire transaction. No line items that appear at signing that weren’t on the listing. No pressure to accept finance products you didn’t ask for. 

We apply every available factory rebate automatically. You don’t need to know they exist, ask for them, or negotiate for money that’s already yours. If Polaris is running a $2,000 rebate on Rangers, that’s in the listing price. If Honda has Bonus Bucks active, it’s applied. We take the homework out of it. 

We work with buyers across every credit tier and life situation — through manufacturer programs from Polaris Financial, Honda Financial Services, Yamaha Motor Finance, and Kawasaki Motors Finance, and through our network of more than 30 credit unions, banks, and finance companies. First-time buyers. Buyers with excellent credit. Buyers rebuilding. All of them deserve the same honest conversation about what’s available and what it actually costs.

Friendly Service — Fast. Accountable. Factory-Trained. 

Our service department backs every machine we sell and accepts service on the machines we didn’t. Factory-trained technicians certified on Polaris, Honda, Yamaha, and Kawasaki platforms — not generalists who work on everything and specialize in nothing. 

The standard we hold our service department to: 

48-hour evaluation, 3-day turnaround (pending parts availability). When you bring a machine in with an appointment, you know what it needs and what it costs within 48 hours. Most routine work is done within 3 business days. We tell you the timeline before we start, and we contact you proactively if anything changes. 

Pickup and delivery available for customers who can’t transport their machine. Call our service line at (985) 832-4537 to arrange — availability and distance limitations apply. 

Text alerts when your machine is ready. You don’t have to call and check. We contact you when the work is complete, with a summary of what was done. 

Saturday service hours are available — 9 a.m. to 5 p.m. — because working riders can’t always get machines in during the week. 

Friendly Parts — If We Don’t Have It, We’ll Get It. Fast. 

Twenty-nine years of authorized dealer status means direct OEM ordering access to the complete parts catalogs for Polaris, Honda, Yamaha, and Kawasaki. Current model year parts for machines we sell arrive in 1–3 business days in most cases. We stock high-turnover wear items — belts, filters, brake pads, fluids — so the most common maintenance parts don’t require an order at all. 

Our parts team helps you find the right part for your specific machine by VIN. Not the part that fits the model — the part that fits your build year and configuration. That specificity matters on machines where the same model was built with different components across production years. 

We also carry accessories and riding gear: helmets, gloves, boots, protective gear for adults and youth, winches, plow systems, UTV cab enclosures, audio systems, LED lighting, motorcycle luggage, and WaveRunner accessories. The parts counter is where the relationship with your machine continues after the sale.

Friendly Finance — 30+ Lenders. One Application. No Delays.

We work with more than 30 credit unions, banks, and finance companies — plus four manufacturer-backed lending programs — to find the best available financing for your specific situation. One application, reviewed across every relevant program, with a decision and options presented to you before you finalize anything. 

No delays in the finance process means exactly that. The paperwork reflects the deal you discussed on the floor. The payment you’re quoted is based on the Friendly Price you already saw on the listing. Tax, title, and registration are the only additions. You sign what you agreed to, and you leave when it’s done — not three hours after you thought you were done. 

Manufacturer promotional APR programs from Polaris Financial, Honda Financial Services, Yamaha Motor Finance, and Kawasaki Motors Finance are applied when active — often 0% or reduced-rate programs that make the timing of your purchase genuinely meaningful. We flag these when they’re running. 

What We Carry — The Full Inventory Picture

Friendly PowerSports is an authorized dealer for Polaris, Honda, Yamaha, and Kawasaki. We carry new and pre-owned inventory across every major powersports category: 

Side-by-Sides and UTVs — 100+ units including Polaris Ranger and RZR, Honda Pioneer, Kawasaki RIDGE and MULE, and comparable pre-owned machines across brands. 

ATVs and Four-Wheelers — 70+ units across Honda Foreman, Rancher, Recon and TRX; Polaris Sportsman; Kawasaki Brute Force; Yamaha Grizzly and Raptor. Youth machines from Polaris Outlaw and Honda CRF/TRX. 

Motorcycles — 80+ units including Yamaha MT-09, YZF-R3, YZF-R7; Kawasaki Ninja 650, Z500 SE, KLX series; Honda CB, CBR, Rebel, and CRF dual-sport; Triumph; Harley-Davidson; and Can-Am Slingshot. 

Yamaha WaveRunners — the full 2026 FX, GP, VX, and JetBlaster lineup in stock at Slidell, the closest authorized Yamaha WaveRunner dealer to Lake Pontchartrain and the Mississippi Sound. 

Dirt Bikes — Honda CRF series, Kawasaki KLX series, Yamaha YZ and YZF, Husqvarna enduro and trail machines. Youth machines through full-size competition equipment. 

330+ total units across new and pre-owned inventory. The largest powersports inventory between New Orleans and Hattiesburg, on the Northshore side of the lake. 

A Note on Where We Are — and Why We’re Staying 

38008 Browns Village Road, Slidell, Louisiana. That’s where we are. That’s where we’ve been. That’s where we’re going to be when you need us next year and the year after that. 

Powersports dealers have come and gone in this region over the past 29 years. Some expanded too fast. Some were absorbed into regional groups that didn’t share the same values. Some simply didn’t survive the market cycles that every business faces. Friendly PowerSports is still here because we stayed focused on one thing: being the best powersports dealer we could be for the community we serve. Not the biggest. Not the most convenient to every customer in Louisiana. The best for the Northshore and the Gulf Coast. 

That focus drives every decision we make — from the brands we carry to the service standards we hold to the technicians we hire to the way we price every vehicle on the floor. It’s not complicated. It’s just consistent. And 29 years of consistency is what we’re most proud of. 

Come see us. We’re right here.